Post by account_disabled on Jan 23, 2024 22:23:43 GMT -7
Any buyer may find himself in a situation where, after placing an order, circumstances change and he urgently needs to cancel or change the placed order. The easiest way that can be offered to the user is to simply cancel an order in your personal account immediately on the website. It would seem, why not create functionality with a “Cancel order” button in the user’s personal account? Or, at a minimum, give instructions on what to do if you need to make a cancellation or any other changes to the order. Suggest a specific support phone number, messenger or chatbot to reduce the load on the call center, reduce the work of the delivery service and make life easier for the buyer himself. But, as our research shows, many online stores do not value their resources well and are not very concerned about the convenience of their customers.
Background data for online shopping caring research First of all, I studied, based C Level Executive List on various ratings, who is the leader of e-commerce in Ukraine. And at my own discretion I selected sites for further testing. The result is this list: SOCKET Hello COMFY FOXTROT CITRUS ELDORADO MAKEUP PERFUMES In all cases, I placed the order as pick-up with payment in cash. After placing an order, the next task was to get into your personal account and try to cancel the order, if such functionality was provided at all. Checkout process On most sites you could place an order without creating an account. This is correct from a user experience point of view. Give the opportunity to make a purchase without registering or creating an account Unfortunately, several sites required unnecessary personal data - email and middle name.
Why does the store need my email or middle name if I want to pick up an item that has not yet been paid for by pickup? This is not entirely clear to me. Below is an excellent example from the COMFY website of how the requirements for required fields should be changed depending on the selected delivery method. Comfy – Order by courier.png Comfy – Order for pickup.png It is logical to require an email and patronymic if the order is placed with online payment or in case of delivery by courier services. Some courier companies will not accept the parcel for shipment if you do not indicate the recipient's middle name. Yes, these are the realities of the logistics business in Ukraine. Perhaps the mandatory requirement for user email is a feature of the business process in the customer management system. I have encountered such situations with WebPromo clients and understand perfectly what is at stake.
Background data for online shopping caring research First of all, I studied, based C Level Executive List on various ratings, who is the leader of e-commerce in Ukraine. And at my own discretion I selected sites for further testing. The result is this list: SOCKET Hello COMFY FOXTROT CITRUS ELDORADO MAKEUP PERFUMES In all cases, I placed the order as pick-up with payment in cash. After placing an order, the next task was to get into your personal account and try to cancel the order, if such functionality was provided at all. Checkout process On most sites you could place an order without creating an account. This is correct from a user experience point of view. Give the opportunity to make a purchase without registering or creating an account Unfortunately, several sites required unnecessary personal data - email and middle name.
Why does the store need my email or middle name if I want to pick up an item that has not yet been paid for by pickup? This is not entirely clear to me. Below is an excellent example from the COMFY website of how the requirements for required fields should be changed depending on the selected delivery method. Comfy – Order by courier.png Comfy – Order for pickup.png It is logical to require an email and patronymic if the order is placed with online payment or in case of delivery by courier services. Some courier companies will not accept the parcel for shipment if you do not indicate the recipient's middle name. Yes, these are the realities of the logistics business in Ukraine. Perhaps the mandatory requirement for user email is a feature of the business process in the customer management system. I have encountered such situations with WebPromo clients and understand perfectly what is at stake.